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DTSTART;TZID=America/Denver:20260625T100000
DTEND;TZID=America/Denver:20260625T113000
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SUMMARY:Free Webinar: WTC Denver and Buchalter Present: Patte Gonia vs. Patagonia\, Trademark vs. Copyright\, Germany vs. US: Demystifying The Complicated World of International Brand Protection
DESCRIPTION:The is a fabled saying in business that brand is everything and everything is brand.  In the US\, registered trademarks protect brands (but only in the US\, and sometimes but not always unregistered trademarks can also protect brands).   International trademark attorneys can use US registered trademarks to perfect filings in other international jurisdictions for brand protection in those jurisdictions.  But that is not always the way to obtain international brand protection and sometimes other types of legal protection\, such as copyright protection get in the way of trademark rights.   Sound complicated? Through exploring the facts and legal rulings in cases involving Fender's efforts to protect the iconic Stratocaster guitar shape and Patagonia's trademark dispute with  performer Patti Gonia\, Denver based international trademark expert Steven Weigler will help demystify the complicated world of brand protection\, and explain how  trademark strategy can extend far beyond names and logos\, touching everything from product design and brand identity to marketing and customer perception.During this session\, we'll explore:  What trademarks can and cannot protect\n  How businesses establish and defend trademark rights\n  Common branding mistakes that can lead to legal disputes\n  Practical strategies for reducing trademark risk\n  Key lessons from recent\, real-world trademark casesJoin us for an engaging discussion that translates complex trademark concepts into practical guidance you can apply immediately to your business.Instructor: Steven Weigler\, Buchalter Steven Weigler is a Partner in the Firm's Denver office and a member of the Intellectual Property practice group. Mr. Weigler is a nationally recognized specialist in the strategic protection of brand and other intellectual property and business assets around the US and the world. His entrepreneurial perspective in building a predictive analytics startup\, balanced by his role as senior counsel for a Fortune 50 technology company and litigator\, has also allowed him to develop the skills required to be an empathetic general counsel for businesses primarily in the SaaS and eCommerce sectors. Over the years\, several businesses Mr. Weigler has advised since launch have grown to acquisition targets\, giving him the legal skills to manage all stages of growth and exit. He joins Buchalter after building his own firm\, EmergeCounsel\, which he essentially outgrew because of the comprehensive legal needs of his clients exceeded the firm's boutique capabilities.
X-ALT-DESC;FMTTYPE=text/html:<!DOCTYPE html><html><head><title></title></head><body aria-disabled="false"><p><meta charset="utf-8" /></p><p><meta charset="utf-8" /></p><div style="color: rgb(34\, 34\, 34)\; font-family: Arial\, Helvetica\, sans-serif\; font-size: small\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;"><p style="margin: 0px\;"><span style="font-size: 14px\;">The is a fabled saying in business that brand is everything and everything is brand. &nbsp\;In the US\, registered trademarks protect brands (but only in the US\, and sometimes but not always unregistered trademarks can also protect brands). &nbsp\; International trademark attorneys can use US registered trademarks to perfect filings in other international jurisdictions for brand protection in those jurisdictions. &nbsp\;But that is not always the way to obtain international brand protection and sometimes other types of legal protection\, such as copyright protection get in the way of trademark rights. &nbsp\; Sound complicated?</span></p><p style="margin: 0px\;"><span style="font-size: 14px\;">&nbsp\;</span></p></div><div style="color: rgb(34\, 34\, 34)\; font-family: Arial\, Helvetica\, sans-serif\; font-size: small\; font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; background-color: rgb(255\, 255\, 255)\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\;"><p style="margin: 0px\;"><span style="font-size: 14px\;">Through exploring the facts and legal rulings in cases involving Fender&rsquo\;s efforts to protect the iconic Stratocaster guitar shape and Patagonia&rsquo\;s trademark dispute with &nbsp\;performer Patti Gonia\, Denver based international trademark expert Steven Weigler will help demystify the complicated world of brand protection\, and explain how &nbsp\;trademark strategy can extend far beyond names and logos\, touching everything from product design and brand identity to marketing and customer perception.</span></p><p style="margin-right: 0in\; margin-left: 0in\; font-size: 12pt\; font-family: Aptos\, sans-serif\;"><span style="font-size: 14px\;">During this session\, we&rsquo\;ll explore:</span></p><p style="margin-right: 0in\; margin-left: 0in\; font-size: 12pt\; font-family: Aptos\, sans-serif\;"><span style="font-size: 14px\;">&bull\; What trademarks can and cannot protect<br />&bull\; How businesses establish and defend trademark rights<br />&bull\; Common branding mistakes that can lead to legal disputes<br />&bull\; Practical strategies for reducing trademark risk<br />&bull\; Key lessons from recent\, real-world trademark cases</span></p><p style="margin-right: 0in\; margin-left: 0in\; font-size: 12pt\; font-family: Aptos\, sans-serif\;"><span style="font-size: 14px\;">Join us for an engaging discussion that translates complex trademark concepts into practical guidance you can apply immediately to your business.</span></p></div><p><span style="font-size: 14px\;"><span style="font-family: Arial\,Helvetica\,sans-serif\;"><strong fr-original-style="" style="font-weight: 700\;">Instructor: Steven Weigler\,&nbsp\;</strong><a fr-original-style="" href="https://www.buchalter.com/" style="user-select: auto\;">Buchalter</a>&nbsp\;</span></span></p><p><span style="font-size: 14px\;"><span style="font-family: Arial\,Helvetica\,sans-serif\;"><meta charset="utf-8" /><span style="font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\; color: rgb(43\, 43\, 43)\; background: white\;">Steven Weigler is a Partner in the Firm&rsquo\;s Denver office and a member of the Intellectual Property practice group. Mr. Weigler is a nationally recognized specialist in the strategic protection of brand and other intellectual property and business assets around the US and the world. His entrepreneurial perspective in building a predictive analytics startup\, balanced by his role as senior counsel for a Fortune 50 technology company and litigator\, has also allowed him to develop the skills required to be an empathetic general counsel for businesses primarily in the SaaS and eCommerce sectors. Over the years\, several businesses Mr. Weigler has advised since launch have grown to acquisition targets\, giving him the legal skills to manage all stages of growth and exit. He joins Buchalter after building his own firm\, EmergeCounsel\, which he essentially outgrew because of the comprehensive legal needs of his clients exceeded the firm&rsquo\;s boutique capabilities.</span></span></span><span style="font-style: normal\; font-variant-ligatures: normal\; font-variant-caps: normal\; font-weight: 400\; letter-spacing: normal\; orphans: 2\; text-align: start\; text-indent: 0px\; text-transform: none\; widows: 2\; word-spacing: 0px\; -webkit-text-stroke-width: 0px\; white-space: normal\; text-decoration-thickness: initial\; text-decoration-style: initial\; text-decoration-color: initial\; font-size: 14px\; font-family: Arial\, Helvetica\, sans-serif\; color: rgb(0\, 62\, 81)\; background: whitesmoke\;">&nbsp\;</span></p></body></html>
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SEQUENCE:3
DTSTAMP:20261024T230127Z
URL:https://members.wtcdenver.org/cama-event-calendar/Details/free-webinar-wtc-denver-and-buchalter-present-patte-gonia-vs-patagonia-trademark-vs-copyright-germany-vs-us-demystifying-the-complicated-world-of-international-brand-protection-1762981?sourceTypeId=Hub
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